The next generation of employees

There are many materials on the internet that provide information about generations (Baby Boomers, X, Millennials, etc.) and, more importantly, how their work habits differ. However, not much is known about the youngest of them: the so-called Generation Z (later labeled Z’ers). The first children representing this generation are born in 1996 and it is still debatable when this generation ends. In general, most people agree on the year 2014. It is important to shed some light on the subject because in just a few years they will be the most important workforce in the market.

Big events like the financial crisis and terrorist attacks have left their marks on people born after 1996. Perhaps the biggest difference between them and Millennials is that Z’ers are less optimistic about the future compared to their ancestors. The insecurity they feel is due to the lack of financial and political stability. Despite this, an interesting trend is observed. Fewer students than ever work during the summer vacation. Probably a possible explanation for this phenomenon is the fact that their parents (Generation X and Y) earn more money compared to previous generations. Also, employers need to pay attention to the fact that salary alone is not a motivation for Gen Z. It is much more important to have a job that makes the world a better place. They like to participate in social activities such as helping to solve environmental problems, fighting world hunger, rescuing animals, etc. It is of great importance to know that the culture and objectives of an organization make a big difference when the representatives of Generation Z look for work. They will certainly prefer a lower paying job at a socially conscious company over a higher paying workplace with no social conscience.

Regarding technology, Generation Z is the first generation that has no memories of a world without the Internet and social media. Quick access to any kind of information and communication via the Internet is a given, not a luxury for Z’ers. More than 70% of the children that are part of this generation have smartphones and computers. That’s why they spend most of their daily lives on social media, texting their peers and following celebrities. The main characteristic of these young people is their tolerance towards difference. This means that they are open-minded and can work and live with everyone, regardless of gender, origin or religious beliefs. Prejudices are not common among Z’ers mainly because Internet communication allows them to meet people from all over the world.

It is believed that the representatives of Generation Z are great entrepreneurs. This belief is mainly based on their high education which makes them complex workers. A large part of their skills are acquired thanks to the technologies they use from a young age. Old school education is not something that can be trusted. For example, they seem to dislike teachers who simply present them with information that is easily accessible on the web. A good knowledge of the technologies and an understanding of how they actually work can help Z’ers run their own business one day in terms of advertising and presenting a product to the right audience. Your job is not just work. Employers must create workplaces that make sense and deliver excitement, satisfaction, and visible results. As employees, Z’ers have many requirements, so companies must meet their expectations if they want to earn them. Things like social engagement, open-mindedness, and tolerance are of great importance to Generation Z. And finally, one thing this generation is really good at: multitasking. You can really trust your reps when it comes to multitasking.

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