How to maintain company culture while working from home

what is an ideal company culture? How important is it to prosper in your business? And how can you maintain it in these challenging times when the landscape is shifting from the office to working from home?

A company’s ethos creates its culture. Developed over time, these are values, expectations, and practices that serve as a GPS to navigate the actions of its members. A positive culture will lead to more than satisfactory performance and you will prosper, while a negative one will reap your mediocre to dysfunctional performance, no matter how big the company is.

Studies show that a healthy person corporate culture You are 1.5 times more likely to experience revenue growth of 15 percent or more over three years and 2.5 times more likely to experience significant inventory growth over the same period.

In another survey, it shows that 56% of employees consider a good workplace culture to be more important than salary.

“I AM BECAUSE WE ARE” – A Great Practice of Corporate Culture

An example of a great corporate spirit, which translates into a positive culture, is the “Ubuntu” practice.

There is a popular story about an anthropologist who was researching a tribe in a remote African village and decided to reward the children as her parting gift when her work was almost done.

He placed a bag of candy under the tree and asked the children to line up 100 meters away from the candy. She told them it was a race and whoever got to the treats first would win and get the entire bag as a prize.

When the signal to proceed faded, something amazing happened. Instead of running for the candy, the children walked toward them, hand in hand, leaving no child behind.

When asked why they didn’t compete with each other, the answer never ceased to amaze: “How can one of us be happy when everyone else is sad?”

This philosophy is known as “Ubuntu”, which translates as “I am because we are”.

Ubuntu is the perfect corporate culture that one can adhere to prosper at all times, but especially during difficult times. From the employer to his employees, there are no supernumerary characters. They are all key players, main protagonists, in achieving the vision, mission and objectives of the company.

Two is company, and so are three, four and more… one is homeless or works remotely

So how can you communicate? corporate culture of Ubuntu, when everyone works remotely and spread across the globe?

Here are three strategies for you to maintain a great work culture at the company:

• Encourage open communication.

The line of communication must be open to everyone at all times. No matter the time difference or geography, connectivity is easy today. As long as the company can take advantage of the right technology, communication can be easy through emails, chats, video calls, forums and the list can go on.

Through these lines, everyone can share events, goals, achievements and even areas for improvement and unite the entire company.

• Promote accountability

incorporate the corporate culture at work at all times. Even if you work remotely and in isolation, you can still maintain the spirit of the company through your products. Be accountable for the products and services you represent anywhere, anytime. Keep in mind that you are the hallmark of the company and whatever you do will reflect on you and the organization.

• keep getting better

There is a tendency to be complacent and reach a point of satiation in everything. But this shouldn’t translate into inconsistencies in performance and no further improvement. If there is a need to adapt to new strategies and techniques that will shape and enhance the company culture, then welcome the change. Tradition can be good, but if change can serve everyone better, don’t be silly if you don’t. company culture after all, it doesn’t grow overnight. It is a continuous learning process.