5 ways on how to promote your website

Creating your website is the first stage of website promotion. After all, you can’t do any promotion without a site. Here are 5 ways to promote your website that work.

1. Create a video

YouTube is one of the largest sites on the Internet and is the natural place to put a promotional video with a link to your website. It also often appears in regular Google results, giving you that extra promotional push.

You don’t need to build the site yourself: you can use sites like Fiverr to get a decent video quickly and cheaply that you then upload to your TouTube account.

2. Tweet about your site

Twitter is a great way to let other people know that your site exists. Tweets are short and to the point, but that doesn’t mean you can’t include a good headline that then directs you to your site for more information. Subscribe to a service like Google News to stay on top of things you could potentially talk about.

3. Blog on your site

A blog is a bit like an online journal. If you don’t have a blog section on your site, talk to your techie and get one. Then be sure to add a new post regularly (there’s nothing worse than a blog that’s been neglected and is collecting digital dust out of sheer boredom). Try to write an interesting blog post once a week, or better yet, once a day. Ping notifications integrated with blogs automatically help keep your site promoted in search engines.

4. Write lists of useful tips

Listings are easy ways to promote your website. This simple list of a handful of tips was easy to create, is useful to potential website visitors, and has the potential to be reprinted elsewhere on the Internet. This type of syndication happens all the time (and isn’t classed as duplicate content because it’s not all showing on the same site).

If you are not good at writing, seek help from someone who is or have a staff member help you. The writing style doesn’t have to satisfy your old-school English teacher: it can be chatty and informative, so write as you talk (minus the umms and errs, of course). Add some images to keep the visual appeal of your blog looking interesting.

5. Show your website in other places

It is quite normal these days for stores to have their website emblazoned on the front window or on the sign above the door. Add your website to your receipts, business cards, and anywhere else potential customers can see it. This is easy to do and spreads the word about your site offline.

You might consider offering some sort of sweepstakes as an incentive to get people to visit your site and give you their name and email address. The prize could be a simple discount coupon or something more valuable. Use your imagination!